Counselling, Coaching or Business Training
Which One is BEST For You?
At a glance, professional counselling, coaching, and business training may seem to be very similar in nature. Though they do have some overlap, they are very different services with very different skill sets that can help people in unique and life-changing ways.
Professional Counselling Services
Counselling primarily focuses on building awareness around feelings, thoughts and beliefs. Counselling often works with issues or traumas from the past that often impact someone’s ability to create the life they want in the present or future. The Counsellor does not lead the client and offers little to no personal disclosure in this process. Our focus is to assist the individual to identify treatment goals. Then through new knowledge and improved insight, the individual embarks on healthy choices and progressive steps, albeit in a somewhat self-directed process. Counselling focuses primarily on people in emotional distress and helps to shift perceptions and feelings. Counselling, at times, may involve emotional processing exercises, which are intended for emotional release. Counselling does involve some level of emotional risk-taking and disclosure about the past and present of one’s life. Counselling always requires the completion of an in-depth intake assessment form that reviews the client’s background and relevant history, where as coaching and training do not require the same amount of personal disclosure and focus only on the present and future.
Though counselling can help people identify, understand, cope with and improve their emotional and mental well being, the process may be slower and more emotionally challenging than coaching, as the issues are often subconscious.
As a professional counsellor I am registered with two national counselling associations (governing bodies) and have liability insurance specific to counselling. Additionally, my designation of Counselling does not provide any diagnosis and does not have a means to provide prescription medication. Unlike coaching or training, Recording of Counselling sessions is not permitted. Counselling is covered by some extended health insurance and medical plans.
In learning you will teach, and in teaching you will learn.”
Professional Business Trainer for Counsellors & Psychotherapists
Counsellors and/or Psychotherapists who participate in our online Private Practice Business Programs may opt to use appropriate parts of this program as a means to meet their association’s annual requirement of continued education hours. Counsellors and/or Psychotherapists must keep track of their own continued education hours and may annually request a letter from Global Alignment that details your hours on our letterhead for submission to their association.
Continuous learning is the minimum requirement for success in any field.”
Professional Coaching Services
Pure coaching focuses primarily on assisting the client to identifying a goal and then creating an action plan or steps to achieve that goal. The focus of coaching lies more in the present and the future and tends to move in a more rapid and measurable fashion than counselling. Coaching does not emphasize deep emotional excavation or emotional processing. It does not require an intake assessment or family history at the beginning of our work together.
Unlike training, coaching does not follow a specific curriculum or earning outcomes that are provided by the instructor. Instead, goals and priorities are client-centered and the coach does not offer opinions or advice.
The format or framework of Professional Coaching is largely based on establishing personal or business goals. By asking powerful questions, the coach supports individuals to create the clarity, focus and resourcefulness required to determine their own needs, steps and answers. Throughout this process the coaching client will develop new skills and new perspectives as they learn to break through barriers. Coaching will often involve assignments or actions steps that are meant to improve client outcomes via a plan towards successfully reaching their goal.
In accordance with our policies, coaching sessions are recorded but clients do not have access to their client file and may not request that it be forwarded to another professional. Coaching is typically not covered by extended health care insurers but may be paid for by employers or qualify as a viable tax deduction in certain circumstances.
Colleagues, family and friends are a wonderful things – but mentors, that’s where the real work gets done.”
Professional Business Training
There may appear to be similarities between business training and business coaching, however they are quite different. Business coaching is more organic in nature, pace and topic and follows a structured framework. It focuses on a goal and the client’s needs equally, being very client centered in nature. Business Training is focused on delivering a specific curriculum, taught in a specific order, with specific assignments and in a specific time frame. Business training includes elements of mentoring which includes offering input and opinion. Emphasis is placed on participants’ understanding, integrating and applying that curriculum to their business in real time. Elements of coaching may be used within the training process, but training is not used within the coaching process.
Counselling, Coaching, or Biz Training: What Fits Your Needs?
When it comes to which option is right for you, it’s not uncommon for people to want a bit of coaching, business training, or counselling rolled into one. However, because these are very different services, we ask that you focus on starting with the one that is best for you. We may then opt to switch services as you progress. Contact Us to help you determine what is best suited for your current needs.
Professional counselling, professional coaching and business training are conveniently offered online, anywhere on the globe. Part of the success of our services is a result of the universal and inclusive relationships that are cultivated with our clients from around the world.
For more information, see our service pages or Rates pages. For more information about our Private Practice Business Program, please see our services pages or reach out to us via our Contact page to ask any questions or arrange for your FREE online 20 minute consultation.